October 2021 Edition
October 19, 2021
September 2021 Edition
September 29, 2021
August 2021 Edition
August 30, 2021
July 2021 Edition
July 23, 2021
Times Change. The Fundamentals Don’t
May 11, 2020
I think you’re on mute
May 11, 2020
While we all try to navigate this new and ever-evolving world, brands and businesses are increasingly looking to make sure they are still heard.
There is no risk in being different when nothing is the same
May 4, 2020
One thing is for sure, now more than ever brands and companies need to reframe their value propositions to ensure they are relevant to consumers’ ever evolving needs. But large organisations often don’t have
Brand Trust and the Coronavirus Pandemic
April 22, 2020
In times of crisis, people want credible information, and this is where brands have a vital role to play. Now is not the time to disappear, but to show up and use all your resources and creativity to make a difference.
The MediaShop evolves into a fully-fledged IMC, intelligence led agency
February 21, 2020
Award winning media agency, The MediaShop began its evolution into an integrated marketing and communications (IMC) agency in 2019, and is now ready to make the transition final.
The ever changing media landscape
February 19, 2020
Consumers are becoming more and more aware of what they are paying for vs. what they are being served by the legacy paid-for subscription services.
Business owners warned to stop winging their marketing efforts
February 18, 2020
Marketing was highlighted as the area in which most business owners feel they require skills training, according to the most recent National Small Business Survey by the National Small Business Chamber.
The importance of brand positioning in a depressed economy
January 7, 2020
When the going gets tough… the marketing budget gets slashed. It’s an age-old truism that marketing activities are among the first to be cut back during austere times. It’s also often
Rapidly growing M&C Saatchi Group welcomes Karen Naidoo as Partner, Talent
November 4, 2019
Naidoo brings exceptional experience in human resources to the rapidly growing multiple award-winning creative agency. She has run her own successful consultancy in addition to extensive
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Innovation: A journey, not a destination
In this months edition of COVER we bring you full coverage of our exciting webinar series, Insurance Innovation Journey, exploring digitalisation from a strategic innovation perspective
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Building resilience with SASRIA's material damage cover
July 13, 2021
Win with COVER & Emperor Asset Management