Advice remains the foundation of success in insurance and financial services. This edition of COVER Magazine highlights the essential role of brokers and advisers in bridging policy complexities and guiding clients toward informed decisions. Our main feature, Focus on Advice, underscores how industry professionals must adapt to evolving expectations, while COVER’s latest Broker Survey reveals an optimistic outlook despite regulatory and market pressures. As 2025 continues to unfolds, expert guidance is more crucial than ever.