InsureTalk24: Accelerating insurance from a grudge purchase to a noble purpose
Noble Purpose is a customer-driven methodology for accelerating revenue growth, increasing competitive differentiation and igniting emotional engagement. The research behind Lisa McLeod’s best-selling books, Selling with Noble Purpose and Leading with Noble Purpose, demonstrate:
- Organisations with a purpose bigger than money outperform their competition by over 350%
- Sales teams who sell with Noble Purpose, who truly want to make a difference to customers, outsell transactional sellers, who focus on targets and quotas
- A culture of purpose and meaning is the single biggest factor for attracting and retaining top talent
The Noble Purpose methodology is based on the latest research in organisational psychology and neuroscience and draws on two decades of work with clients like Dave & Busters, G Adventures, Google, and Roche.
Join us as we unpack the concept of Noble Purpose at InsureTalk24 with Constantia Insurance CEO, Peter Todd, along with a number of other top speakers:
- Christelle Colman, Ami Underwriting Managers (MC)
- Natasha Winkler-Titus, University of Stellenbosch
- Tyrone Moodley, Constantia Insurance
- Thokozile Mahlangu, IISA
- Tony van Niekerk, Cover magazine
- Carel Nolte, EasyEquities/Ami Underwriting Managers
- Ari Seirlis, Former CEO of the QuadPara Association of South Africa
- Kurt Solomon, Ami Underwriting Managers
Event details
Where & when: Online on Thursday, 28 July 2022 from 10am to 1pm.
CPD: Register and attend the webinar for 2.5 CPD hours.
Register here for insuretalk24