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Technology
November 4, 2019

Naked wins best Financial App and overall App of the Year 2019

<strong>By: Naked</strong>

<strong>Locally designed insurance app wins best in financial category and overall best app for 2019 </strong>

Naked, a locally designed car insurance app that <em>uses cutting-edge AI and chat-bots to give consumers insurance at the touch of a smart-screen in under 3 minutes, has not only won the best Financial App for 2019 but has taken the award for App of the Year for 2019.</em>

This award for best Financial App, sponsored by The Entertainer, the ultimate lifestyle savings app, is one of 12 app winners announced at the MTN Business App of the Year awards ceremony held last week in Sandton, Johannesburg.

Naked uses nearly full automation to manage clients’ policies, keeping costs lower and efficiency higher. Users have constant control over how much cover they have and when; and all claims and processing via the app.

<em>Naked charges a fixed fee of 20% of premiums for costs and some profit. Any yearly profit of the remaining 80% after claims, is given to local communities. The team at Naked say they are not only changing insurance, but rather using technology to make it a force of positive change itself and giving its clients the mobile control and freedom they want.</em>

“There were so many great apps on show tonight; it is inspiring to see how many entrepreneurs are using technology to change lives. We are truly humbled that from 600 entries, we won the overall App of the year. I’m so proud of the team that had the courage to build our system from scratch, with the clear goal of transforming car insurance from a grudge purchase into a transparent, convenient and simple customer experience,” said Ernest North, co-founder at Naked at the awards last week. “But this is just the start for us: we’re not only growing our car insurance business at a rapid pace but will soon launch exciting new products in other categories of the short-term insurance market.”

From quoting to claiming to generating a proof of insurance letter, the Naked insurance app empowers consumers to control their car insurance policy without needing to speak to a contact centre agent. Users can get a final quote in 90 seconds and sign up for cover in less than three minutes on the app, guided by the friendly chat bot, Rose.

With the CoverPause™ feature, customers can pause their accident cover with one tap if the car won’t be used for a day or more – instantly reducing the premium for that time.

When an accident happens, Naked customers can also claim on the app. The AI system approves some claims within seconds. If a customer is stuck at the side of the road or needs a tow, they simply click on the emergency assist icon to be connected directly to the Naked Assist line.

Category sponsor, The Entertainer, is the ultimate lifestyle savings app that offers customers thousands of 2-for-1 and discount offers on all things entertainment and have recently launched their 2020 app offering.

“The ENTERTAINER was proud to sponsor the Best Financial Solution category at the MTN App Awards because we are exactly that – a solution to your budget constraints!” says Yolandi Otto, PR & Partnerships Executive – South Africa.

The MTN Business App of the Year Awards also announced last week included the best consumer solution, best enterprise solution, best incubated solution, most innovative solution, best education solution, best gaming solution, best agricultural solution as well as best breakthrough developer, best “South African” app and Best Women in STEM (Science, Technology, Engineering and Math) solution.

These awards play a vital role in elevating local entrepreneurs and showcasing exciting new innovations within the ICT industry in South Africa, providing a platform that celebrates local talent, rewards out-of-the-box thinking and continues to enable new technology start-ups to build innovative applications.

Some of the apps which have been discovered through this platform over the last 8 years and which are now household names include Snapscan, Khula! Stokfella and Domestly. With only 50 entries in the inaugural competition in 2011, this year saw over 600 entries, a clear indication of both the popularity of these Awards as well as the growing pool of talented app developers locally.

For more information about this winning app, go to <a href="https://www.naked.insure/" data-saferedirecturl="https://www.google.com/url?q=https://www.naked.insure/&amp;source=gmail&amp;ust=1572945250226000&amp;usg=AFQjCNEWPiGitfIcWOf3v61R6rFMHZJ2xg">https://www.naked.insure/</a>.

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